Track A: Best Practices For Launching OTT Channels Without A Big Studio Budget

Streaming Summit

Wed. April 11

1:30 PM - 2:15 PM

Location:

Westgate Pavilion 1

You do not need a big studio budget to take advantage of the consumer driven adoption wave for premium OTT content. This panel will feature four companies who have all launched successful OTT channels without the benefit of big studio technology and marketing budgets. Each of these niche brands have leveraged platform technology partners and tactical direct marketing approaches to build lucrative and growing subscribers bases. While the big studio efforts have garnered much of the headlines in the new world of chord cutting, these niche brands have launched and built successful branded OTT channels by following a repeatable business building blueprint. Learn how these companies solved the technology package and where able to leverage their fans to build lucrative subscriber based recurring revenue streams.

Moderator:

Matt Given

Matt Given

CEO

Intelivideo

Panelist:

Jeff Sasagawa

Jeff Sasagawa

Director, Products

SlingStudio

Panelist:

Ty Bekiares

Ty Bekiares

Distinguished Member of The Technical Staff

GogoTV

Panelist:

John Garey

John Garey

President

John Garey TV

Panelist:

Chris Smith

Chris Smith

SVP, Product

Zype


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